Singapore-based GameFi ecosystem Digital Entertainment Asset Pte. Ltd. (DEA) has revealed the appointment of Tatsuya Kohrogi to the role of Vice President and Head of Global Business. Kohrogi will be leveraging his extensive experience to help DEA expand into new markets. Commenting on the company’s latest talent acquisition, DEA CEO Naohito Yoshida notes, “Tatsuya is a dynamic leader and is highly experienced in building partner relations, creating and implementing leading initiatives and strategies. As we begin to expand our business across Asia, Europe, and North America, we are confident each region will grow under Tatsuya’s leadership.” Prior to joining DEA, Kohrogi worked with prominent brands like Meta (formerly Facebook) and SoftBank. In his role as Partner Manager at Meta, Kohrogi’s key responsibilities included building long-term relationships with advertisers and advertising agencies across Japan. During his time at Meta, Kohrogi strategically grew his key partners’ businesses by 200% within two years as well as pushed scaling partner revenues to reach nine-figure annual values in US dollars. At SoftBank, Kohrogi held several titles over his seven-year tenure, including stints in business development, sales management, investment strategy, digital marketing, and co-founding an internal venture. Additionally, Kohrogi trained under SoftBank Group’s CEO Masayoshi Son, learning corporate leadership ski...
